ARIA and YouTube Music today announced a huge new partnership for the 2019 ARIA Awards.
The partnership will see the streaming giant broadcast the award's ceremony live, giving Australian music fans around the world up to the minute updates from the awards.
Additionally, YouTube Music will now present the public-voted ARIA Awards for Best Video and Song Of The Year, and will be sharing classic ARIA Awards videos on the ARIA YouTube channel in the months leading up to the event.
"ARIA is very excited to enter into this partnership with YouTube Music," said ARIA Chief Executive Dan Rosen. "It provides an incredibly powerful platform to showcase Australian music here and around the world.
"YouTube has a unique ability to be both the home for our historical content, and the engine for our international growth. I cannot wait to celebrate the last year in Australian music at the 2019 ARIA Awards in partnership with YouTube Music."
"Working with our partners, clients and the industry to help them innovate, grow and succeed is a key priority for Google Australia," adds VP & Managing Director of Google Australia and New Zealand, Mel Silva.
"This partnership between YouTube Music and ARIA exemplifies this and underscores a common goal between our organisations -- to support and spotlight the Australian music industry and amazing local artists.
"YouTube Music is home to a tremendous catalogue of music that you can’t find anywhere else. It's a place where it’s possible to go from making a music video in your bedroom to booking a world tour. We’re thrilled to be working with ARIA and to be able to celebrate with everyone on the most spectacular night in music."
"On behalf of the ARIA Board, I am very excited to welcome YouTube Music as our presenting partner for this year's ARIA Awards," said ARIA Chairman and Chairman and CEO of Sony Music Entertainment Australia and New Zealand and President, Asia, Denis Handlin AO.
"It has been another very special and significant year of Australian music and we are looking forward to celebrating the brilliant talent over the last twelve months. We are delighted to have YouTube joining us to help take the ARIA Awards to a new level this year."
This year's ARIA Awards will take place on Wednesday 27 November.
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