Less than one hour after being uploaded, the clip for Taylor Swift’s new single, ME!, is well on its way to break the platform’s premiere record.
The highly anticipated cut features Panic! At The Disco’s Brendon Urie, who co-wrote the song and also features in its wild, bright and charming clip, which is looking to take on current record holders, K-Pop outfit Blackpink.
Blackpink’s Kill This Love claimed the title earlier this month by smashing 56.7 million views in its first 24 hours and knocking Ariana Grande’s thank u, next (55.4 million views in its first 24 hours) from #1.
Swift currently holds the fourth place YouTube record, with Look What You Made Me Do racking up 43.2 million in 24 hours.
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